Unlocking the potential of
a digitally connected audience
Our core capability is producing scalable sales that deliver multi-year recurring revenue, and proprietary technology that has become a SAAS service for our partners. We Are Proud To Announce
Tuesday, 27th July
Today, we are excited to announce that independent publisher, Bloodhound Books, is officially part of the Open Road Integrated Media family. Bloodhound shares our vision of helping readers discover books. This acquisition will help us continue to bring the very best content to our voracious, engaged reader community.
The Problem
Only a very small percentage of the millions of books in publication are discoverable. Authors need to connect with readers. Consumers want books they’ll love.
The Solution
Content discoverability and scales using scalable marketing and proprietary tech tools.
Total Addressable Market
205M Adults in the US
About three-quarters (74%) of Americans have read a book in the past 12 months, a figure that has remained largely unchanged since 2012. (Pew Research Center)
$25.93B US Book Market
In 2019 total book revenue in the US was $25.93B; $16.23B were trade sales and $8.22B were purchased through online retail. There are over 17M books in the market and self-publishing alone contributed to 1.68M new books released in 2018.
We’ve partnered with…
What our publishing partners are saying
Our partnership with Open Road has dramatically increased the sales of a wide range of our backlist titles. The increased revenue for both Grove and the authors is great—but even more exciting is that this initiative is helping introduce these worthy books to new readers.
Morgan EntrekinCEO and Publisher of Grove Atlantic
Open Road’s strong orientation to backlist marketing has provided an enhanced revenue stream for the publishers who have integrated OR/M’s ‘white glove’ service into their overall backlist strategy. The impressive revenue numbers speak for themselves.
David SteinbergerCEO of Arcadia Publishing
We’re delighted with the results. The focus and sophistication Open Road brings to backlist marketing has greatly benefited our eBooks. Working together on this initiative has been a great way to target audiences and increase sales.
Ellen ArcherHoughton Mifflin Harcourt President
We’ve seen tremendous growth for our ebooks in the White Glove program in the few months we’ve been participating. The Open Road team has been incredibly helpful and accommodating every step of the way.
Randall LotowyczDirector, Online Retail and Digital Sales for Workman Publishing
Partnering with Open Road allows us to extend the audience for selected backlist ebook titles. Their focus on delivering new readers and generating sales has produced satisfying financial results.
Lindy HumphreysAssociate Publisher, Digital, Abrams
The Open Road Ignition eBook program has significantly increased digital sales for Fordham’s backlist books, giving them increased exposure and reaching broad audiences. Their customer service and reporting are exemplary. I look forward to growing the program and making Fordham books available to new readers.
Fredric NachbaurDirector of Fordham University Press
Open Road has been an excellent partner for us. By partnering on backlist titles, they have given us an efficient and effective way to promote and enhance our metadata.
Ashley RunyonDirector of The University Press of Kentucky
We have been so pleased with our partnership with Open Road. We see consistent results, month after month for our titles in the Ignition program.
Bethany MarshallPublishing Director, Morgan James Publishing
Since partnering with Open Road Media and their Ignition program, we’ve seen monthly revenue increases of 100% – 200% for participating titles over prior year sales. Their efforts have given a great boost to our backlist eBooks. Their staff has great ideas, follows through, and hits deadlines, which I greatly appreciate. It’s like having additional staff with the knowledge and commitment to creating new marketing platforms for us.
Lareen StrongDirector of Marketing, Gibbs Smith
