Content Marketing Tools

Content Marketing Tools

Our content sites offer even more ways for readers to discover and fall in love with new books.

Our editors create search-optimized features on Early Bird Books, The Lineup and The Portalist, such as book lists, excerpts, and articles: content that keeps driving sales and awareness for books long after the newsletter promotion ends. Content features and newsletters can act as standalone promotions and perform well when paired together. We reach over 1.5 million book buyers every month through our sites and social outreach.

Why promote your books on our content sites?

Traffic

Drive more traffic to book retail pages

Discovery

Increase discovery for new or backlist authors

Evergreen

Our articles are “evergreen” earned media that continue to reach new readers

Site Demographics

General book interest

Female
69%
Male
31%
Ages

True crime/suspense/horror

Female
61%
Male
39%
Ages

Science Fiction & Fantasy

Male
36%
Female
64%
Ages

What kind of promotion is right for your book?

It’s easy to get started: just send us an email with the title, author, and genre of the books you’d like to promote.