Open Road Will Utilize Enthrill to Distribute Ebooks to Consumers and Specialty Retailers at Author Events, to Enable Corporate Sponsorships, and to Facilitate Special Promotions
March 21, 2013 (Calgary, AB, and New York, NY). Enthrill Distribution, Inc., an innovative provider of ebook distribution products and services for the publishing industry, announced today that Open Road Integrated Media will use the Enthrill platform as a provider for consumer and corporate ebook special sales and promotional distribution.
Enthrill’s fulfillment engine, Endpaper, provides publishers with a complete end-to-end solution to put ebooks in the hands of their readers. Unlike single-channel providers, ebooks distributed through Enthrill’s system are compatible with all popular devices, including ereaders, tablets, smartphones, and computers.
Rachel Chou, Chief Marketing Officer at Open Road Integrated Media, states, “The flexibility of Enthrill’s system allows us to execute ebook sales for promotions or special sales. This has been a goal since the inception of Open Road, and we are thrilled to have found a platform that executes this brilliantly.”
Currently, most ebooks must be purchased online from device-specific websites where ebook files are non-transferrable. Enthrill’s Endpaper engine allows publishers full control of the ways ebooks reach their readers.
“Publishers have been waiting for a solution like this,” explains Kevin Franco, President and Cofounder of Enthrill. “They can use our ebook fulfillment engine in their direct marketing to consumers, letting them stay in control of their brand and consumer base.”
Open Road plans to begin utilizing Enthrill’s ebook special sales and distribution services in May 2013.
Enthrill Distribution, Inc., is a provider of innovative digital content distribution technologies for the publishing industry. Enthrill has positioned itself to provide complete end-to-end, cross-platform ebook delivery products to enable publishers to grow and expand their ebook business.
